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Adwanted Group is an innovative consortium of tools and services specialized in buying and selling advertising space in traditional media. Founded in 2012, Adwanted Group has disrupted the traditional media advertising market thanks to its digital full-stack buying platform. Our goal is to transform the day-to-day life of media and agencies with the help of our media planning, ad monitoring, and broadcast softwares dedicated to TV, radio and print media.

 

Contact

Contact us for a demo and sample of data

For more information on our full suite of capabilities please contact dmateo@adwanted.com

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ADWANTED

Contact Us For A Demo 

and Sample Of Data

NDX

NDX eases the process of managing targeted and optimized print and insert buys, saving media planners and companies both time and money by automating the process of newspaper data gathering. Adwanted’s NDX allows you to conduct your print media buying more efficiently.

 

NDX bridges the print planning gaps, providing a one-stop shop for product information, distribution data, and the business and zoning rules for over 13,000 national and local U.S. print publications.

 

 

Efficient Media Planning

All of the information needed to place both ROP and preprints– projected circulation counts at the zip code level, zoning rules, minimums, specs, and more

Adwanted gathers, validates, and packages this national data in a way that our agencies and clients utilize it

Data is standardized to ensure compatibility and conformity for multi-market analyses

Ensuring

Accuracy

The NDX Focus TM platform seamlessly accesses the database, enabling quick queries, mapping and analyses.

Ensures accuracy of preprint quantities and maximizes the ROI on print media by reducing waste for advertisers

NDX gathers, validates, and reports newspaper circulation data & projections in a way that allows advertisers to easily plan multi-market buys at the most granular level. NDX automates what is a very manual & time consuming process for media planners including data collection and maintenance, and offers a platform that incorporates all newspaper zoning & business rules into the planning process.

 

Save Money

Accurate projections ensure that advertisers print and deliver the correct insert quantities, reducing waste. FocusTM provides analytical tools that allow an overlay of third-party or sales data in order to better optimize media buys.

 

Save Time

Providing industry-standard data to ensure accurate and effective media plans

 

DISCOVERY

Realize untapped potential and develop buys geographically (by DMA, market, or publication) or specifically to locations or target audiences

TARGETING

Integration of third- party demographic and psychographic data, plus client sales and traffic data to ensure high-potential audiences are reached

MAPPING

Zoning rules, minimums, and circulation variances by day of the week all at your fingertips to make for easy execution

PERFORMANCE

Accurate data and analysis results in greater ROI by reducing expenses and increasing productivity